The right expert witnesses and consulting experts can make your case. That’s why we have spent so many hours over the past quarter century making sure our clients have just the right expert team — whether one expert or many, early-stage advice or expert reports and testimony. Across over 50,000 expert search assignments, we have honed a unique, customized approach to identifying, analyzing and connecting with expert talent so you can focus on winning your case.
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Branding Expert Witnesses
It takes somewhere between 5 and 7 impressions for an individual to truly remember a brand, with 89% of consumers remaining loyal to a brand when they feel that their values are shared. Our branding experts have worked with major corporations, such as Honeywell, Dell Computer, Canon USA, Taco Bell, Verizon, AT&T, BellSouth, Campbell Soup, Kraft Foods, Miller Brewing, Peugeot, Pfizer, Prudential, and Visa, and are authors of best-selling books and numerous scholarly articles. These experts specialize in:
- Communication
- Advertising
- Marketing, branding
- Brand valuation
- Return on investment
- Customer satisfaction
- Corporate identity
- Logos
- Slogans
- Taglines
- Trademarks
- Deceptive advertising
- False advertising
- Product development
- New business
- Market research
- Services marketing
- eCommerce
- Internet marketing
- Pharmaceutical marketing
- Global brand platforms
- Interactive advertising
- Digital branding
- Consumer behavior
Learn More from Our Branding Experts
Why Round Table Group was founded, how we built our expansive network of experts, and the power of good conversation during the intake process.
Here are a few of our favorite Branding Expert Witnesses:
Minnesota Behavioral Pricing, Branding Expert #2737
I have 25 years of experience, and specialize in the field of marketing with specific knowledge in the area of see above. I have published on such topics as pricing, branding and consumer behavior. I have testified 7 times on topics such as channels, sales management, pricing and branding.
View ProfileNew York Advertising Claims, Branding Expert #2999
I have 40 years of experience, and specialize in the field of marketing with specific knowledge in the areas of advertising, international marketing strategy and consumer behavior. I have published on such topics as consumer behavior, international marketing and research methods. I have testified 7 times on topics such as marketing practices, advertising issues and…
View ProfileOhio Competitive Strategy, Branding Expert #3728
I have 45 years of experience, and specialize in the field of business management in all areas with specific knowledge in the areas of consumer products, strategy, marketing, brands and operations of all kinds. I have published on such topics as partnerships, collaboration, strategy, branding, marketing, innovation and complexity, growth and profitability. I am extremely…
View ProfileCalifornia Branding, Creation, Testing Expert #4141
I have 18 years of experience, and specialize in the field of marketing with specific knowledge in the areas of branding, trademarks and marketing research. I have published on such topics as brand identity, corporate identity and branding research.
View ProfileGeorgia Apparel, Supply Chain, Branding Expert #9163
I have 40 years of experience, and specialize in the field of general management with specific knowledge in the areas of men’s and women’s apparel, dealing in all aspects and areas.
View ProfileYour Case Deserves The Best Branding Expert Witnesses
Florida Branding, Messaging, Media Expert #12651
I have 16 years of experience and specialize in the field of marketing, with specific knowledge of e-commerce, search engines and branding. I have published on such topics as marketing.
View ProfileLouisiana Business Valuations, Branding Expert #15303
I have 10 years of experience and specialize in the field of real estate sales, with specific knowledge of business brokerage, machinery and equipment appraisals and branding.
View ProfileRhode Island Branding, Web, Poster Expert #18037
I have 27 years of experience in the field of visual communication design, with specific knowledge of identity design, pictogram design, and photo publication design. I have published on such topics as public design. I have testified on design, art and digital media.
View ProfileArizona Branding, Design, Management Expert #18800
I have 17 years of experience and specialize in the field of industrial design, with specific knowledge of branding, user experience and design research. I have published on such topics as brand DNA, research methods and product semantics.
View ProfileSouth Carolina Destination Marketing, Branding Expert #20075
I have 15 years of experience, and specialize in the field of tourism marketing with specific knowledge in the areas of customer loyalty, international destination marketing and branding and Asian tourism. I have published on such topics as customer loyalty, destination branding and image and China outbound tourism.
View ProfileBranding, Equity, Coaching Expert #21794
I have 5 years of experience and specialize in the field of branding, with specific knowledge of equity, psychology and coaching.
View ProfileWashington Branding, Strategy, Events Expert #23155
I have 20 years of experience, and specialize in the field of marketing communications with specific knowledge in the areas of branding, events and trade shows and creative design. I have published on such topics as trade show logistics, event planning and project management. I have testified on marketing, branding and creative design.
View ProfileOklahoma Trademark Infringement, Branding Expert #25159
I have 15 years of experience, and specialize in the field of marketing with specific knowledge in the areas of marketing research, services marketing and ethical behavior. I have published on such topics as ethics, marketing research and vulnerable consumer groups.
View ProfileNew York Fashion, Luxury, Branding Expert #27131
I have 7 years of experience, and specialize in the field of marketing with specific knowledge in the areas of fashion and luxury, branding and marketing. I have published on such topics as fashion marketing, social media and leadership. I am a professor, consultant and writer. I have been invited to speak on my work…
View ProfileGeorgia Packaging, Branding, Taste Tests Expert #27981
I have 29 years of experience and specialize in the field of marketing research, with specific knowledge of advertising, packaging and human motivation. I have published on such topics as the business of research, surveys in the administration of justice, lawyers, judges and public policy.
View ProfileMissouri Qualitative Research, Branding Expert #28662
I have 35 years of experience and specialize in the field of advertising research with specific knowledge in the areas of brands, consumer perceptions and consumer products. I have published on such topics as retail branding, use of the senses in branding and qualitative research.
View ProfileMinnesota Product Development, Branding Expert #30339
I have 40 years of experience, and specialize in the field of publishing with specific knowledge in the areas of product development, copyrights and graphic design. I have been told by many who have worked with me that I am a left brain / right brain person. Not only am I adept at dreaming the…
View ProfileCalifornia Intellectual Property, Branding Expert #32402
I have 30 years of experience and specialize in the field of intellectual property, with specific knowledge of trademark prosecution, trademark protection and enforcement, and trademark management.
View ProfileBranding, Medicine, Health Expert #41100
I have 13 years of experience, and specialize in the field of pharmaceuticals with specific knowledge in the areas of marketing, management and medicine. I have published on such topics as brand and generic.
View ProfileCalifornia Direct Response, Branding Expert #43871
I have 15 years of experience, and specialize in the field of marketing with specific knowledge in the areas of strategic planning, marketing program development and analysis. I have published on such topics as strategic planning.
View ProfileTennessee Retail, Branding, Products Expert #44401
I have 20 years of experience, and specialize in the field of marketing with specific knowledge in the areas of retailing, product design and innovation. I have published on such topics as product design, marketing strategy and retailing. I have testified on tobacco consumption. I have conducted numerous workshops and training sessions on various marketing…
View ProfileTexas Planning, Design, Branding Expert #45450
I have 25 years of experience, and specialize in the field of retail design with specific knowledge in the areas of convenience, specialty retail and restaurants. I have published on such topics as energy efficiency, foodservice design and the basics of retail design. I have testified 10 times on topics such as site traffic flow,…
View ProfileOklahoma Branding, Internet Expert #46076
I have 27 years of experience, and specialize in the field of marketing with specific knowledge in the areas of marketing, brand development and online marketing. I have published on such topics as search engine optimizations, traffic generating techniques and ebook cover design. In addition to being an experienced marketer, I am also a professional…
View ProfileArizona Online Retail, Branding Expert #46234
I have 15 years of experience, and specialize in the field of online retail and brand protection with specific knowledge in the areas of ecommerce, catalog retail and counterfeit and gray market activity. I have published on such topics as brand protection, counterfeit tracking and online dealer polices. Our company was highlighted in the Wall…
View ProfileTexas Survey Research, Branding Expert #46342
I have 15 years of experience, and specialize in the field of marketing with specific knowledge in the areas of marketing research, Internet marketing and consumer behavior. I have published on such topics as Internet marketing, using surveys to conduct business research and consumer psychology issues. I have testified on interpretation of survey research findings,…
View ProfileNew Jersey Branding, Modeling, Mechanics Expert #48390
I have 14 years of experience, and specialize in the field of Rolls Royce and Bentley Motorcars with specific knowledge in the area of the marquees’ history and models. I have published on such topics as the modern Hooper’s and various individual car feature articles. My Masters Degree is in British Literature and I had…
View ProfilePut Our Expert Network to Work for You
Our huge network of experts – eminent university professors and practitioners who have achieved renown as thought leaders in their fields – combined with unparalleled research capabilities puts the experts you need at your disposal when and where you need them.
If you’re a litigator or general counsel, we want to put this network to work for you and your clients. Let us know how we can help by calling us at (202) 908-4500 or filling out the form on this page. We’re so confident you’ll love what we do that unless you retain an expert we present there’s no charge!
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Spend your time working with your experts, not searching for them! We're here to de-stress the process of having a great expert witness team so that it’s easy to have the right experts every time. We'll conduct a quick but thorough search and deliver a roster of top candidates for you to review. There's no charge for the custom search — you pay only the hourly rate if you retain one of our experts.
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