The practice of managing the distribution of information between an individual, company, or an organization, and the public is known as public relations. Public relations firms use common PR tools to protect, increase, or build their client's reputation in the media and on social media. This is generation of positive publicity and reputation enhancement is done by citing related public interest and news topics, industry awards, press conferences, employee communications, and press releases. Public relations or PR, as it is commonly known, is concerned with maintaining the public image of a business, person, or nonprofit organization. Our expert witnesses, speakers, and consultants on public relations are professionals from various industries and backgrounds including communications, journalism, marketing, advertising, and media, among others. Some of their areas of expertise include relationship marketing, crisis communication, brand management, and professional coaching. Our experts have published extensively on a variety of subjects, such as marketing communications, the relationship between marketing and public relations, and public relation field dynamics. Our expert witnesses have successfully testified for both the plaintiff and defense.
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