One reasonable question is whether I should sell this domain myself, rather than having someone do it...

I bet I could do well at it.  I wouldn't have to pay any commissions. I could follow up on all of the leads I wanted.  I wouldn't have to trust that someone else was doing what I wanted.

On the other hand, there are skilled people who do this for a living, who already have many of the strategies and contacts necessary to succeed.  And most importantly, I really do already have the job of running a small business.  Between my job, family, this project, and other commitments, something would definitely suffer. 

If I did decide to sell the domain myself without using an auction, I would probably use a combination of strategies:

• broad reach by posting the domain on listing services & forums
• and lots of targeted calls and emails to people working in relevant positions in relevant industries (for instance: furniture, dining) asking whether they know anyone who might be interested in table.com.

Categories
DIY Selling, Strategy

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