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Domaining for Amateurs: The True Story of Selling a Domain Name

Automated Valuation Services

Posted on July 29, 2007 5:34 PM |Permalink |TrackBacks (0)

I wanted to try out some of the valuation services I'd seen online.  Some of these are completely automated, like Leapfish or SwiftAppraisal.com. Other firms, like GoDaddy.com and Sedo.com, have a team of valuation experts who make a (more educated?) guess.  In this post, I'll talk about the automated valuation services, and their results.

Leapfish

Leapfish's automated system asks you a series of multiple choice questions.  At the end, you get a domain valuation estimate.  Some of the choices were hard for me (Was table.com's marketability "good" or "great"?), but relatively conservative and plausible answers implied a valuation of $36,783.00.

SwiftAppraisal

SwiftAppraisal.com's more automated system gave the following assessment:

Domain: table.com
Marketability: very good
Clarity: very good
Memorability: very good
Link popularity: 47%
Extension: excellent
Word Count: excellent
Hyphens: not present
Numerals: not present
Substitutions: not present
Abbreviations: not present


Estimated value: $92,000 - $140,000.

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Valuations

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About This Post

This page contains a single entry by Chris Crone posted on July 29, 2007 5:34 PM.

Comparables was the previous post in this blog.

What is the domain market like right now? is the next post in this blog.

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